Pricing built around your media plan

Pay for the layers you protect — nothing more

ClickTrust is sold through partners. Pick the protection layers your media plan needs — web, in-app, Lite-MMP attribution, or all three — and your partner builds a tier that fits your channels, volumes, and SLAs.

Layer 1

Web Protection

Customvia partner

Priced by your ClickTrust partner based on volume, channels, and SLAs.

Creative-level fraud scanning at GAM, header bidding, and direct publisher buys — plus click-side traps for paid search and display.

Best for

Advertisers running paid search, programmatic, or GAM/direct creative buys

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  • 320 MRC-inspired detection traps (GIVT + SIVT)
  • Creative-level scanning at GAM and direct integrations
  • JS tag for click-side fingerprinting + behavioural signals
  • Meta traffic scanning — fbclid, referrer chain, behavioural analysis
  • Google Ads + Meta Custom Audience exclusion push
  • Session replays, heatmaps, viewability and lead-gen traps
  • MRC-aligned evidence chain for refund claims

Most popular

In-App Protection

Customvia partner

Priced by your ClickTrust partner based on volume, channels, and SLAs.

Native iOS, Android, and Flutter SDK that scans every install, session, and conversion event against the same rule engine.

Best for

App advertisers, gaming studios, fintechs, anyone paying for installs or in-app events

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  • Native SDKs for iOS, Android, and Flutter
  • Anti-detect: jailbreak / root, emulator farms, repackaged apps
  • Click-injection, click-without-gesture, orientation-locked bursts
  • AAID / IDFA reset velocity + identical-hardware clusters
  • Standard app event taxonomy with auto-events
  • Device blocklist with CSV / PDF export

Layer 3

Lite-MMP Attribution

Customvia partner

Priced by your ClickTrust partner based on volume, channels, and SLAs.

Built-in mobile measurement: branded tracking domains, click IDs, deterministic + probabilistic attribution, and S2S postbacks — with fraud baked in.

Best for

Advertisers running affiliate, partnership, or paid UA campaigns who don't want a separate MMP bill

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  • Affiliate management + self-serve partner portal
  • Branded tracking domains (your-app.com → ClickTrust)
  • Click IDs, last-click & first-click attribution models
  • S2S postbacks with HMAC + macro templating
  • MMP-specific traps: CTIT, click spam, install hijack
  • Per-affiliate fraud-scanning toggles + auto-block

Bundle all three layers

Most advertisers protecting paid search, app installs, and affiliate campaigns at once bundle Web + In-App + Lite-MMP into a single tier. Same workspace, one fraud score, one bill — and significantly better unit economics than buying the layers separately.

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How we price

Partner-built, modular, MRC-aligned.

Partner-driven pricing

Pricing tiers and bundles are built by your ClickTrust partner. We don't list public rate cards because the right number depends on your channels and volume.

Modular, not all-or-nothing

Start with the layer that hurts the most — usually web or in-app — and turn on the others as your media plan grows. Same workspace, same evidence.

MRC-aligned, every layer

Every trap is GIVT or SIVT-labelled per the MRC IVT Standards Addendum (June 2020), whether it fires on a web click, an app install, or an MMP postback.

FAQ

Frequently asked questions

Why don't you publish pricing on this page?
ClickTrust is sold through a partner network. Pricing depends on which layers you need (web, in-app, MMP, or any combination), the volume across each, and the bundle your partner has put together. Partners build their own pricing tiers — so the right number for you is the one your partner shows you, not a list price scraped off a website.
How do I get a quote?
Hit Get a Quote on any of the layers above and tell us what you're protecting (channels, volumes, app or affiliate setup). If you've been referred by a ClickTrust partner, mention them and you'll be routed to their tier. Otherwise we'll match you to a partner who covers your region and stack.
Can I start with one layer and add the others later?
Yes. Most advertisers start with the layer that's leaking the most money — usually web or in-app — then bolt on the others as they expand their media mix. The same workspace, the same fraud score, the same evidence chain extends across every layer you turn on.
Is there a free trial?
Yes. You can self-serve a trial workspace from the registration flow and explore the dashboard, traps, and SDKs against synthetic data before committing. Production volumes and full configuration go through your partner.
Do you sell directly to advertisers?
We work primarily through partners — agencies, regional resellers, and consultancies who own the relationship and pricing. If a partner doesn't already cover your market, contact us and we'll either onboard one or set you up directly.
What about PixelTrust pricing?
PixelTrust is a separate ClearTrust product focused on pixel auditing and CM360 wrap-and-fire. Its pricing lives on pixeltrust.cc and is unrelated to ClickTrust's three-layer paid-media protection.
Are you MRC compliant?
Every detection trap is mapped to either GIVT or SIVT, aligned with the MRC Invalid Traffic Detection and Filtration Standards Addendum (June 2020). The evidence chain on every flagged event uses that vocabulary so it can be handed to publishers, ad platforms, and affiliate networks for credits.

Ready to protect every layer of your paid media?

Tell us what you're buying — paid search, programmatic, app installs, affiliate — and we'll route you to the right partner with the right tier.

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