Inventory · Audio
ClickTrust can't scan the audio stream — but it scores every web visit that results from it. Place the tag on your promo-code landing page and ClickTrust tells you whether the response traffic looks like real listeners or inflated numbers.
What it catches
Audio response fraud lives in the downstream traffic — not the stream itself. ClickTrust scores the sessions that arrive after the ad.
Every session landing via a podcast promo URL, QR code, or vanity domain is fingerprinted and scored the same as any paid click.
Flag device and geo patterns that inflate apparent reach without credible listener behaviour on the landing page.
Superhuman fill speeds, bot-like scroll patterns, and disposable-email signups signal inflated response numbers rather than genuine listener intent.
How it works
Drop the ClickTrust tag on your promo landing page. Every visit — whether from a QR scan, typed promo URL, or podcast-specific UTM — is scored and attributed back to the placement.
Fingerprint the click, device, browser, app, source, and post-click behavior before it becomes a paid conversion.
Run every visit through behavioral, geo, IP, device, attention, and conversion-quality rules tuned to paid media.
Turn findings into IP exclusions, audience suppression, partner evidence, and refund-ready reports.
Outcomes
See which podcast sponsorships drive real landing-page engagement vs. inflated click numbers.
Identify placements where response traffic doesn't behave like genuine listeners.
Separate real listener intent from bot-driven or incentivised response before it enters your CRM.
Related coverage
Install once, score every channel, and turn suspicious traffic into exclusions, reports, and refund-ready proof.